While Vikram has offered viewers plenty of ideas of how to make money, his passion lies in telling them how to spend it right! From yachts to horses, fast cars to watches, from art and wine to haute couture, travel and luxury real estate, he has been a connoisseur of the finer things in life - examining the Business of Luxury through 'Aspire' - a TV show lifestyle 'brand' that he created and nurtured to espouse the cause of 'the good life'!